On the Label: Bluesville

by Gana Adi
14th August 2016
On The Label is a series where we place the spotlight on various local fashion labels through a brief and digestible introduction. This week, it’s time for Bluesville, a ready-to-wear label that remains faithful to both Indonesian heritage and the modern lifestyle it represents.

Started in 2011, Bluesville produces timeless, versatile ready-to-wear pieces for men. Marrying traditional techniques such as hand-drawn batik and natural indigo dyeing with modern silhouette, the label incorporates different shades of blue in its clothing as a homage to this particular colour that, to founders of Bluesville, boasts an extensive history and cultural values for centuries.

Refined, locally produced materials and an attention to cut and fit define the label’s elevated closet staples: from its cult favourite Sakara outer and Dyer’s sleeve shirt, button-downs and t-shirts. For example, the colour blue – extracted from indigo plant – remains to be the dominant palette for their Spring/Summer 2016 collection. Specialised fabrics, including a range of washed denim, recycled canvas and corduroy, are emblazoned with contemporary patterns of flowers and waves in classic hand-drawn batik techniques.

Even more, connoisseurs will appreciate one of Bluesville’s signature pieces, Sakara, which was given a slight revamp for the S/S 2016 collection. Inspired by a traditional farmer’s attire, the Sakara outerwear arrives in an extended length and multi-panel accent, which perfectly embodies the easy, straightforward lines the label is known for.

With its lasting style that is strongly supported by meticulous artisanal craftsmanship, Bluesville is an epitome for a look that is casual, yet polished for men’s daily wear.



w: www.thebluesville.com

e: info@thebluesville.com